We have covered a similar subject before but not with car insurance, with breakdown cover. The AA actively promotes student contents insurance so why can’t this service be extended to car insurance or breakdown cover.
The question that must be asked, why would a student have a lesser risk with contents insurance than anyone else? If this is true, or it is a case of giving discounts to student s because they are seen a future cash rich customers, why can’t this be expanded?
We ran a student breakdown cover campaign a while ago, but to be honest did not get anything like the profile we were hoping this campaign would. The argument was that as breakdown cover is less risk based than normal insurance services, the fact that the two top breakdown cover providers the AA and the RAC, offer the same price policies no matter what car you drive, the mileage you do or risk of a breakdown proves this. Any new extra breakdown cover policies attained would in fact be a bonus. Take away any commissions from affiliates of on the road salesmen and it would be possible to reduce the cost of breakdown cover to those in full time education.
For some reason advertising the AA, who specialise in breakdown cover have focused on the AA student insurance options, rather than or as well, an AA Breakdown Cover student campaign. Maybe we are biased here for obvious reasons, but there must be a good reason to get students on your side. After all they will be the money earners in the future.
I have to be honest.
The student campaign that was brought together to give those such as students cheaper breakdown cover to help their finances has not had the response that was planned. There was a definate plan to reduce the commsion to affiliates and webmasters and pass on those saving to those who would not normally buy the service.
The only way to pass the message on to those large organisations was to post your personal message on Breakdown cover net. we know that at least a few members of these large organisations read this blog, so the message would have at least got across.
There was never any promises or gaurantees, but at least we could tried together and go the party going. Of course there are other groups who could also benefit from this process should the student campaign be successful.
I will leave it with you all
Welcome to the campaign for cheaper breakdown cover comments page, if you have not read what this is all about then you can read the story here.
If yo have come from this page and want to let the breakdown cover service porviders know your comments about this service, please use the comments box below.
Once we have sufficient comments, we will contact the organisations direct and ask them to comment also, although we do know at least some do read our blog anyway.
If you are first to comment or one of the first, do not be shy someone has to be first. The only way we can get the message out is by student power and numbers of support.
The other day I came across an article in a magazine, which said that more than 20% students in UK own a car and that all of them need car insurance! It’s quite a revealing statistic as car insurance just doesn’t protect you, and your car but also others. Mostly due to the high risks involved, students just like young drivers have to pay out more for their car insurance premiums.
Car Insurance for students has three primary coverage options
Third Party Only — the cheapest car insurance policy in town! It is also the minimum coverage allowed by law. Covers accidents which involve collision, injury or death. Doesn’t cover you or your car. If your care gets damaged, stolen, or destroyed you will have to bear all expenses. Doesn’t cover any incapacitating injury even if it ruins your life. Read the fine print carefully. (more…)